Press Releases

Switching from Cigarettes to Oral Tobacco Products a Poor Substitute for Quitting
Feb 13, 2007
American Cancer Society Study Finds Higher Risk of Tobacco-Related Disease among Switchers

Atlanta 2007/02/13 -An American Cancer Society study of more than 116,000 men finds that cigarette smokers who switched to spit tobacco products had a higher risk of dying prematurely from tobacco-related diseases than former smokers who stopped using all forms of tobacco. The study is the first to compare death rates among those who quit using tobacco entirely with those who switch (switchers). Previous studies have examined morbidity and mortality among the two groups separately but have not compared them.

In the United States, tobacco use is responsible for one in five deaths, and an annual toll of 438,000 deaths. Smoking accounts for at least 30 percent of all cancer deaths, and is associated with increased risk for 15 types of cancer. It is also a major cause of heart disease, cerebro-vascular disease, chronic bronchitis and emphysema and is associated with gastric ulcers. In 2003, about three percent of U.S. adults used spit tobacco in the past month.

In the new study, Jane Henley, MSPH, and colleagues from the American Cancer Society and Centers for Disease Control and Prevention’s Office on Smoking and Health used data from the massive Cancer Prevention Study II (CPS-II) to compare tobacco-related disease among male smokers who quit using tobacco entirely to men who quit smoking cigarettes but switched to using spit tobacco. The authors also compared mortality rates of men who never used any tobacco products to those of switchers and smokers who quit using tobacco entirely.

The study’s principal finding was that the men who switched from smoking cigarettes to using spit tobacco had higher death rates from lung cancer, stroke, heart disease and all causes combined than men who quit using tobacco entirely. Switchers also had more than twice the death rate from cancers of the mouth and throat.

“Smokers who switched to snuff or chewing tobacco had considerably worse health outcomes than those who quit entirely,” said Michael Thun, MD, vice president of Epidemiology and Surveillance Research, American Cancer Society. “Any smoker who is trying to quit should use proven methods such as nicotine replacement, antidepressants, and behavioral counseling rather than other tobacco products if they do not succeed in quitting without assistance. The treatments that have been proven to work should be provided inexpensively to all smokers. There is currently no reliable evidence to support the promotion of alternative tobacco products for smoking cessation.”

The American Cancer Society is dedicated to eliminating cancer as a major health problem by saving lives, diminishing suffering and preventing cancer through research, education, advocacy and service. Founded in 1913 and with national headquarters in Atlanta, the Society has 13 regional Divisions and local offices in 3,400 communities, involving millions of volunteers across the United States. For more information anytime, call toll free 1-800-ACS-2345 or visit

Article: Tobacco-related disease mortality among men who switched from cigarettes to spit tobacco, Tobacco Control 2007; 16: 22-28. doi:10.1136/tc.2006.018069

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Becky Steinmark
Director, Media Relations
American Cancer Society